Social gaming has given birth to a wide variety of never-seen-before electronic games. The appeal to social gaming is strong. It is a way to pass the time, it is mentally challenging, and many games allow gamers to play against their friends, as well as other players near and far.
While most gaming companies are busy developing new games, RockYou has taken a completely different approach to social gaming. Instead of developing new games, they focus all of their energy on purchasing the older games that other companies consider to be “dead.”