AGA Gets Serious in Marketing Benefits of Gaming

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AGA Gets Serious in Promoting Benefits of GamingThe American Gaming Association may have been compelled to withdraw its support for online gaming (at least for the time being), but the AGA hasn’t stopped working aggressively to push the benefits of gaming across the U.S.

In recent days, the AGA launched what it calls “its most aggressive effort ever” to promote the value of the gaming industry, combat outdated stereotypes and pave the way for gaming’s next generation where regulatory policy must encourage innovation and financial efficiencies.

Sounds to us like this effort could open the door – eventually – to a push for online gambling once again. For now, however, the AGA’s “Get to Know Gaming” campaign will tell the story of gaming’s impact on communities across the country through “cutting-edge communication techniques” informing policymakers, opinion leaders and other key influencers.

“Get to Know Gaming” will highlight the industry’s trusted partnership with community leaders, law enforcement, small businesses and the nearly one million Americans it employs.

“The American Gaming Association will ensure that our industry’s extraordinary story is heard,” said Geoff Freeman, president and CEO of the American Gaming Association.  “We are entering a critical stage in the gaming industry’s evolution.  Nationwide expansion is running headfirst into unsustainable tax rates and regulatory inefficiencies.  ‘Get to Know Gaming’ will help to establish gaming as a mainstream business and pave the way for critical, pro-innovation reforms.”

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