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TheScore Looks to Score with Legalized Online, Mobile Sports Betting

TheScore Looks to Score with Legalized Online Mobile Sports Betting 300x201 TheScore Looks to Score with Legalized Online, Mobile Sports BettingWith the recent success Amaya Gaming Group has experienced in the world of online sports betting, TheScore Inc. has taken note and is looking to enter the world of online sports betting too.

According to Trading Desk, TheScore Inc. is currently in talks with an online casino that already has an active following of online gamblers to add “Bet Now” buttons throughout their online casino, for upcoming global sporting events.

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Ultimate Gaming Getting Out of the Garden State

Ultimate Gaming Getting Out of the Garden State Ultimate Gaming Getting Out of the Garden StateIn a recent announcement, Ultimate Gaming shared that they will be leaving New Jersey’s online gambling market.

Ultimate Gaming is currently a partner of the Trump Taj Mahal, and claims that there have been “multiple breaches” of their contract by Taj Mahal.

Trump Entertainment Resorts has no comments in regards to ultimate gaming’s allegations.

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William Hill Expands Their Slots to The Mobile World

William Hill Expands Their Slots to The Mobile World 300x189 William Hill Expands Their Slots to The Mobile WorldWilliam Hill has long been one of the most recognized names in the world of online gambling. Consequently, it comes as no surprise that the company has now branched out into the world of mobile gambling by offering an assortment of mobilized versions of their most successful slots.

After downloading William Hill’s mobile gambling app, gamers can log in with the same information they use for William Hill’s online gambling platform. William Hill newbies will receive a £20 sign up bonus, and all have access to large jackpot prizes.

Those who are familiar with William Hill, we’re told, will enjoy the same quality of graphics, sound effects, special effects, and vibrant colors when playing on mobile devices.

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Harrah’s Bridging The Gap Between Online and Physical Gambling

Harrah’s Bridging The Gap Between Online and Physical Gambling 300x196 Harrah’s Bridging The Gap Between Online and Physical GamblingIn a recent article in the Courier-Post, the innovative Atlantic City-focused collaboration between Harrah’s online and live casino was profiled.

The partnership was formed to promote a “digital treasure hunt” reserved for New Jersey gamers.

The treasure hunt presents weekly digital challenges, in which participants have the chance to win over $40,000 in cash and prizes. Participating in the digital treasure hunt also allows for entry into live treasure hunts held at the Harrah’s resort in Atlantic City—the next of which is being held on October 18, 2014.

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Here’s What Happened This Week in mGaming

Here’s What Happened This Week in mGaming9 Here’s What Happened This Week in mGamingHere are some of the top stories in mobile and online gaming that we’ve been monitoring in recent days.

California is slowly and steadily trying to pass legislation for the legalization of online gambling. But it remains to be seen if this effort will prove successful by 2015 as originally hoped.

With mobile marketing spend representing an increasingly larger share of all marketing dollars spent within most industries, the latest projections with regard to the online gambling market in the U.S. should be viewed very favorably.

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The Cold Never Bothered Caesars Casino Anyway

The Cold Never Bothered Caesars Casino Anyway 300x240 The Cold Never Bothered Caesars Casino AnywayYes, I just quoted a Frozen song so “Let it go.”

All joking aside, with New Jersey having legalized online gambling, Caesars is adding a new marketing campaign this month. Adweek explains that, “As the weather gets chillier, Caesars Casino wants to let New Jersey residents know they don’t have to leave their homes to try their luck: They can play online.”

When I say play online, I also don’t mean a handful of games either. According to the report in question, players “can play more than 120 games on the casino’s website.”

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Infographic: The Hard Sell for Online Gambling in the U.S.

 Infographic: The Hard Sell for Online Gambling in the U.S.If the fate of online gambling lies in numbers — revenue figures and projections that will encourage or discourage lawmakers from legalizing online gambling nationally or state by state — lobbyists for online gambling may want to forward the following infographic to their nearest lawmaker.

LatestCasinoBonuses.com‘s new visual makes a compelling case for legalizing online gambling by exploring the benefits of gambling in the 48 states where the activity is permissible. Check it out below.

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An Online Gambling Projection That Should Get Mobile Marketers Excited

An Online Gambling Projection That Should Get Mobile Marketers Excited 268x300 An Online Gambling Projection That Should Get Mobile Marketers ExcitedWith mobile marketing spend representing an increasingly larger share of all marketing dollars spent within most industries, the latest projections with regard to the online gambling market in the U.S. should be viewed very favorably.

Morgan Stanley is out with a new projection noting that the online gambling market might soar to $5.2 billion by the end of the decade.

That could represent a huge opportunity for casinos and gaming platforms to utilize the mobile channel to market to players where they will soon do more of their wagering — on smartphones and tablets.

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Zynga’s Online Gambling Chief Takes a Walk

Zyngas Online Gambling Chief Takes a Walk 300x199 Zyngas Online Gambling Chief Takes a WalkOn Monday, the online gaming and gambling worlds learned that a major brand in the space has lost one of its most promising young executives.

In 2012, Zynga brought aboard Maytal Ginzburg Olsha to serve as the company’s chief operating officer (particularly with regard to new markets like online gambling).

As it turns out, Olsha left the company this week without much fanfare.
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NCSL Opposes Adelson’s Quest for Outlawing Online Gambling

NCSL Opposes Adelson’s Quest for Outlawing Online Gambling NCSL Opposes Adelson’s Quest for Outlawing Online GamblingOne year ago, there were three. And today, the same three remain – New Jersey, Delaware, and Nevada.

Although these states have already been established as lawful participants in the online gambling market, efforts are still being made to reverse any gains online gambling has made in the U.S. in recent years.

In August, the National Conference of State Legislatures (NCSL) took a formal stance urging the federal government to continue to allow states to regulate their own gambling.

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