Archive | Mobile Advertising

SMS For Hotel Marketing is Becoming Increasingly Important

SMS For Hotel Marketing is Becoming Increasingly ImportantAccording to  a new report from Promotion World, text message marketing is hot and only growing hotter when it comes to promoting hotels.

“Whether it’s spreading the word about last-minute deals or discounts on rooms, hotels of all kinds are going mobile,” explains report author Adam Groff.

Not surprisingly, Groff notes, “there’s no better place to look at hotel test message marketing than in the hospitality capital of the world: Las Vegas!”
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Posted in Casino industry, Gaming industry news, Mobile Advertising, Mobile Marketing, SMS / Text0 Comments

Gambling Becoming an ‘On the Go’ Phenomenon

Gambling Becoming an 'On the Go' PhenomenonIs the physical casino doomed? Not exactly, but mobile technology is certainly giving the physical gaming establishments of the world a legitimate run for their money.

It goes without saying that there is certainly an appeal to gambling in a live casino. When you combine the cocktails, lounge music, performance venues and overall ambiance, casinos are hard to compare to any other form of entertainment.

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Posted in Casino industry, Casino Mobile Apps, Gaming industry news, Mobile Gaming, online gambling0 Comments

Mobile App Helps Gamblers in Asia Access Their Favorite Aristocrat Games For Free

Mobile App Helps Gamblers in Asia Access Their Favorite Aristocrat Games For FreeAristocrat casinos have some of the most celebrated live slot machines in all of Asia. And the quality just keeps on rolling.

In a recent announcement shared with mGamingWatch, Aristocrat Technologies confirms that they’ve teamed up with International Games Systems to release nine of their most popular slots for free within the social casino market.

The FA FA FA Slots app features free versions of Aristocrat slots like Wild Panda and 50 Dragons. The Android app is targeted for the Asian-Pacific market, and is designed to provide a casino-worthy gaming experience for all.

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Posted in Mobile Apps, Mobile Gaming0 Comments

Player Community Insight Leads to the Launch of New Mobile Casino

Player Community Insight Leads to the Launch of New Mobile CasinoGSN Games just announced the launch of their new free gaming application—GSN Grand Casino.

The new app is developed specifically for smartphones and tablets, and was generated after careful consideration of consumer feedback of GSN’s previous offerings.

The GSN Grand Casino offers innovative interactive slots, as well as card games and bingo games that can be unlocked by gaming with greater frequency.

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Posted in Casino Mobile Apps, News0 Comments

Red Hawk Casino Launches App Designed To Improve Customer Experience

Red Hawk Casino Launches App Designed To Improve Customer ExperienceMany hotels have been experimenting with concierge apps designed to personalize their guest’s stay within their hotel, which is likely the inspiration for Red Hawk Casino’s new mobile app.

The myRedHawk Mobile app is available for both iOS and Android, and comes with a multitude of time saving and convenient features. Not only does the app allow casino guests to plan their trip to perfection, and integrate with their calendar, it will also provide access to exclusive rewards and offers.

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Posted in Casino Mobile Apps, Mobile Apps0 Comments

NBA Franchises Hook Up with FanDuel

NBA Franchises Hook Up with FanDuelThis week, FanDuel briefed our sister site MMW on their new exclusive multiyear partnerships with 13 National Basketball Association (NBA) franchises.

According to details shared, the deals involve the Atlanta Hawks, Brooklyn Nets, Charlotte Hornets, Chicago Bulls, Cleveland Cavaliers, Dallas Mavericks, Detroit Pistons, Indiana Pacers, Memphis Grizzlies, Miami Heat, Milwaukee Bucks, Orlando Magic and Utah Jazz.

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Posted in Gaming industry news, Mobile Apps, Mobile Marketing0 Comments

Globally Recognized Social Gaming Firm Launches Their First Casino Game

Globally Recognized Social Gaming App Launches Their First Casino GameTapinator, Inc. is a globally recognized and well-respected developer of social gaming apps. While they have published a wide-range of games, they have yet to venture into social casino games—that is until now. In an announcement last week, Tapinator shared that they have launched a new Video Poker VIP app on iOS.

It comes as no surprise that Tapinator has decided to enter the world of social gaming, as it is a highly lucrative industry. While many are uncomfortable with, or do not have access to online gambling, social gaming is generally free, and free or inexpensive to download games. Even though social casino games are affordable, app developers can generate massive revenues in add-ons and extra features such as more purchasing more lives, or advanced gaming features.

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Posted in Casino industry, Gaming industry news, Mobile Apps0 Comments

Apple Brings Back Mobile Gambling Apps… in Sweden

Apple Brings Back Mobile Gambling Apps... in SwedenApple doesn’t have a death wish for gambling apps after all.

At least not in parts of Europe.

According to iGaming Business, Swedish operator association Branschföreningen för Onlinespel (BOS) says “Apple is to reinstate gambling applications for a number of major operators to the country’s App Store.”
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Posted in Gaming industry news, Mobile Apps, online gambling0 Comments

New Mobile App Touted as a Digital ‘Win-Win’ for Casinos

New Mobile App Touted as a Digital 'Win-Win' for CasinosMeet “Comp My Play” — a new mobile app that delivers what we’re told is exclusive casino incentives that users can redeem directly from their phone or mobile device at their favorite casinos.

With the relationship between casino gaming and mobile technologies growing closer than ever previously imagined, those behind this latest offering seem to have their finger on the precise pulse of the gaming industry today.

And support for the platform is coming out of the woodwork.
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Posted in Announcements, Mobile Apps, News, online gambling0 Comments

Media Impressions Not Atlantic City’s Benchmark

Media Impressions Not Atlantic City’s BenchmarkThe Atlantic City Alliance (ACA) is the agency responsible for staying on top of the city’s negative news. In the past few years negative news has been related primarily to casino closures, financial concerns, and legal issues the city is facing.

While many similar agencies focus on how many media impressions each of their negative or positive news articles generates, the ACA has developed a different benchmark. The thought behind their benchmark acknowledges the fact that just because media impressions may be high, that there is not necessarily a measurement of the negative or positive impact.

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Posted in Announcements, Mobile Advertising, News, online gambling0 Comments