Archive | Mobile Apps

‘Gateway App’: TripAdvisor Users More Likely to Own Airline, Hotel, or Other Travel App

‘Gateway App’ TripAdvisor Users More Likely to Own Airline Hotel or Other Travel App 300x300 ‘Gateway App’: TripAdvisor Users More Likely to Own Airline, Hotel, or Other Travel AppThere are “gateway drugs” — supposedly — and then there appear to be “gateway apps.”

According to a recent report authored by Strategy Analytics — “TripAdvisor: A Gateway App” — TripAdvisor users are on average 3 times more likely to own an airline, hotel, or OTA app than others.

The strategy Analytics research suggests that TripAdvisor “could be the travel industry’s key to finding an engaged audience.”

Data from AppOptix indicates that travel apps represent less than 1 percent of all mobile device sessions.

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Aristocrat Bringing Oasis 360 Mobile Concierge App to NIGA 2015

Aristocrat Bringing Oasis 360 Mobile Concierge App to NIGA 20151 300x185 Aristocrat Bringing Oasis 360 Mobile Concierge App to NIGA 2015Aristocrat has something big planned for NIGA 2015.

mGamingWatch has learned that the company will unveil its new Mobile Concierge app.

Billed as the company’s latest innovation for its Oasis 360 solution, Mobile Concierge is a mobile app that allows players to have full touch-point access to their favorite casino, increasing player loyalty and reducing your costs.
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New Mobile Casino App from Ladbrokes Draws Praise

New Mobile Casino App from Ladbrokes Draws Praise 300x180 New Mobile Casino App from Ladbrokes Draws PraiseThe team at Ladbrokes is showing the mobile casino industry how to make an app that’s both popular and practical.

This week, Ladbrokes rolled out a new mobile casino app for iOS. The app in question not only serves up a familiar array of visually aesthetic features, but more mobile-centric notification features and resources.

“The new app also offers push notifications and promotions that are segmented according to a certain customer’s gaming preferences and behavior,” iGamingBusiness reports after their first look at the app.
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A Step in the Right Direction: Starwood Malls Turns to StepsAway Mobile Retail Tech

A Step in the Right Direction Starwood Malls Turns to StepsAway Mobile Retail Tech 251x300 A Step in the Right Direction: Starwood Malls Turns to StepsAway Mobile Retail TechAs major mall retailers pursue new avenues to reverse shrinking brick and mortar sales via mobile technology, StepsAway has just announced an agreement with Starwood Retail Partners (national mall developer).

The agreement expands StepsAway’s deployment footprint to 10 new malls nationwide and retailers like GNC, Things Remembered, Sephora and Express can reach millions of additional consumers with mall-specific offers.

StepsAway’s browser-based mobile app, accessible via free mall Wi-Fi networks, is already deployed in select Taubman malls.
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Desert Diamond Casinos in Arizona Bets the House on Mobile Benefits of Joingo App

maxresdefault 300x168 Desert Diamond Casinos in Arizona Bets the House on Mobile Benefits of Joingo AppIf you’re a casino or gaming app, the best bet today is mobile.

Word is just out that the Desert Diamond Casinos have partnered with Joingo, a well-known provider of mobile engagement solutions for the casino gaming industry. Together, they’ve launched a Desert Diamond Casinos mobile app called “MY DDC.”

“The JOINGO-powered app integrates with the casino’s existing IGT systems, features real-time account info for Diamond Rewards members, plus in-app access to amenities and information for all three of their Arizona properties,” according to a statement provided to mGamingWatch.

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Odobo Play App is Latest New Casino Game Discovery Venue for iOS

Odobo Play App is Latest New Casino Game Discovery Venue for iOS 300x237 Odobo Play App is Latest New Casino Game Discovery Venue for iOSOdobo, which maintains a Developer Program and Marketplace for regulated gaming, has just launched the Odobo Play app.

According to the company, it’s “an innovative new games discovery application available for consumers globally via the iTunes App Store.”

The app is designed to be a showcase of games created by dozens of leading studios participating in the firm’s Developer Program.

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Hotels, Airline Brands Failing to Attract Next-Gen Travelers on Mobile

Hotels Airline Brands Failing to Attract Next Gen Travelers on Mobile 300x199 Hotels, Airline Brands Failing to Attract Next Gen Travelers on MobileAccording to the details presented in the latest Travel Demographics Report Series published by Strategy Analytics Travel Analytics service, some of the world’s leading hotel and airline brands may be dropping the ball on mobile, particularly with regard to winning their business and building brand loyalty.

“Those under 25 are either not traveling or not involved in the travel booking process. Encouragingly for the industry those between 26 – 35 over-index on travel apps,” the report summary posits. “However, much of this usage is focused on local travel apps or OTAs. While a boon for OTAs, this scenario poses a big challenge for hotels and airlines.”

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IGT Flexes its Social Muscles Again

IGT Flexes its Social Muscles Again 300x242 IGT Flexes its Social Muscles AgainLast week, International Game Technology (IGT) announced the launch of its new social casino game — Wheel of Fortune Extra Spin.

Available on mobile and desktop, the new game is the latest effort by IGT to fuse slot machine entertaining with recognizable brands.

“We put a huge amount of focus and talent into Wheel of Fortune Extra Spin.  We thrive on the pressure of taking this legendary brand and increasing the ‘wow’ factor of the world’s most popular slot machine,” said Jim Veevaert, DoubleDown Interactive VP of Games.
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WeChat Checks in at Caesars’ New Resort for the Utmost in Mobile Convenience

WeChat Checks in at Caesars New Resort for the Utmost in Mobile Convenience 300x219 WeChat Checks in at Caesars New Resort for the Utmost in Mobile ConvenienceWhen it comes to the “Internet of Things,” the folks behind WeChat want a part of this red hot tech market segment.

That much was evident earlier this month when WeCat (along with Caesars Entertainment and Ayla Networks) touted the creation of a new key app that’s indicative of the so-called “Hotel Room of the Future.”

WeChat’s potential was showcased during CES 2015 at Caesars’ new LINQ Hotel & Casino.
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Business is Booming for Mobile Casino Apps

Business Booming for Casino App Business 300x160 Business is Booming for Mobile Casino AppsDespite a barrage of reports that online gambling revenue and growth underwhelmed in 2014, there’s no denying the surging popularity in mobile casino apps available across the U.S. and world at large today.

According to new information released by App Annie, expenditures on mobile casino games for Apple’s iOS platform alone jumped 55% year-over-year.

The market is worth $2.7 billion today, and that’s almost exclusively social-casino games in which players can’t win real money.

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