Archive | Casino Mobile Apps

MX Digital Rolls Out Social Casino App On Facebook

MX Digital Rolls Out Social Casino App On Facebook 300x150 MX Digital Rolls Out Social Casino App On Facebook As the company eyes, by its own admission, a multi-billion dollar worldwide sector with social casino slot games, MX Digital has just announced the launch of its catalog of celebrity branded digital slot games.

“We have been looking for the right strategy, and the right partner to expand into the social gaming sector for some time,” Eric Bischoff of Bischoff Hervey Entertainment and co-founder of MX Digital, said in a provided statement. “We have great brands with partners who have passionate social media fan bases and who are anxious to promote these games with us.”

MX Digital develops and distributes waged digital slot games internationally featuring various well-known celebrities spanning Hulk Hogan to Chuck Norris.
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Betfair to Stick Around New Jersey?

Betfair to Stick Around New Jersey 300x180 Betfair to Stick Around New Jersey?According to the news out of New Jersey this week, Betfair is staying put — for now — in the Garden State.

“GameAccount is eying a 2015 mobile casino launch with an ‘undisclosed US casino operator’ that plans to launch its mobile casino in the first quarter of 2015,” PokerUpdate reports.

We’re told that the forthcoming product will be HTML5 games and cross-platform gambling apps.

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The Cold Never Bothered Caesars Casino Anyway

The Cold Never Bothered Caesars Casino Anyway 300x240 The Cold Never Bothered Caesars Casino AnywayYes, I just quoted a Frozen song so “Let it go.”

All joking aside, with New Jersey having legalized online gambling, Caesars is adding a new marketing campaign this month. Adweek explains that, “As the weather gets chillier, Caesars Casino wants to let New Jersey residents know they don’t have to leave their homes to try their luck: They can play online.”

When I say play online, I also don’t mean a handful of games either. According to the report in question, players “can play more than 120 games on the casino’s website.”

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More Industry Watchers Says Smartphones Are Poised to Become the New Slot Machines

More Industry Watchers Says Smartphones Are Poised to Become the New Slot Machines 300x300 More Industry Watchers Says Smartphones Are Poised to Become the New Slot MachinesOne day in the not too distant future — if federal and state governments comply — you may be able to place a bet from your smartphone from almost anywhere in the United States.

According to Valuewalk.com, “Online gaming is still just 8.9% of the global gambling industry by revenue, generating $40 billion of the $451 billion total in 2013, but that’s still a compound annual growth rate (CAGR) of 25% between 2000 and 2013.”

Gabelli analyst, Camillo Schmidt-Chiari, says that he expects online gambling, “to slow to 5.7% through 2017, which is still better than the global gambling industry’s projected 4.3%, but this average misses the big opportunity presented by mobile gaming.”

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Why Social, Mobile Casino App Makers May Want to Focus More on Google’s Little Green Robot

Why Social Mobile Casino App Makers May Want to Focus More on Googles Little Green Robot 300x179 Why Social, Mobile Casino App Makers May Want to Focus More on Googles Little Green RobotSocial mobile and casino app developers may want to make Android a higher priority.

According to a new report from IDC, the worldwide smartphone market is on fire. In the second quarter of this year, 300 million units shipped for the first time ever — a milestone quarter, says the IDC, and a landmark achievement for the smartphone industry.

“Android was the primary driver with its vendor partners shipping a total of 255.3 million Android-based smartphones in 2Q14, up 33.3% year over year,” the report summary reads.

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Rivers Casino Goes Mobile

Rivers Casino Goes Mobile 300x239 Rivers Casino Goes MobileWith so much talk of regulated online gambling potentially coming to the state of Pennsylvania in the near future, it comes as no surprise that some casinos in the state are preparing for what many analysts believe is an inevitability for the Keystone State.

Of course, as an experienced mobile marketing or digital advertising pro will tell you, gaming operators and casinos have much to gain by going mobile in other capacities even if real money mobile gambling isn’t yet a business option.

It’s a strategy understood well by the team at Rivers Casino, which recently teamed up in Pennsylvania with JOINGO, a mobile technology company.

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Atari Finally Ready to Enter Online, Mobile Casino Industry

Atari Finally Ready to Enter Online Mobile Casino Industry 300x200 Atari Finally Ready to Enter Online, Mobile Casino IndustryAtari is one of the world’s most recognized publishers and producers of video game entertainment. But this venerable gaming brand is far from being a relic of the ancient video gaming past. Now, the company is setting its sights on a promising new horizon.

In recent days, the team at Atari revealed their new strategy as an interactive entertainment production company.

Atari intends to shake up the digital world with online video games, online casino platforms, exclusive video content, and a licensing business that includes hardware and apparel.
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Bally Technologies Confirms Acquisition of Social Gaming Firm

Bally Technologies Confirms Acquisition of Social Gaming Firm 300x152 Bally Technologies Confirms Acquisition of Social Gaming FirmBally Technologies, a formidable global innovator in the booming business of gaming machines, casino-management systems, interactive applications, and more, is dipping its toes deeper into the pools of social gaming.

Bally Technologies says it has entered into a definitive agreement to acquire Dragonplay Ltd., an online social casino company headquartered in Israel.

The acquired company has cranked out no shortage of top-grossing applications for Android and developed a significant presence on Facebook and Apple’s iOS.
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Europe Welcomes The First Real-Cash Social Casino

Europe Welcomes The First Real Cash Social Casino Europe Welcomes The First Real Cash Social CasinoIt’s official—Slot Craze will be the first real-money social casino in Europe. Presented by social gaming extraordinaire Win, Slot Craze will roll out their game Teddy Pets one country at a time as the first real-cash social casino.

With their well-established relationship with social gamers, the launch is expected to do quite well. Since their launch in February of 2013, they already have over 1.5 million active users. Some prefer to game on Facebook, others on iOS devices.

The real-cash version of Teddy Pets will look the same as the free version, and will allow gamers to play up to 20 pay lines at a time. While Teddy Pets will be the first real-cash game launched by Slot Craze, user favorites such as Africa, Vegas Spins, and Lucky in Love are soon to follow.

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Will Marketing Budget Burdens Cripple Social Casinos?

Will Marketing Budget Burdens Cripple Social Casinos 300x250 Will Marketing Budget Burdens Cripple Social Casinos?With marketing budgets facing pressure across the gaming landscape, some industry analysts are concerned that social casinos – at least some of the lot – could be crippled irreparably as a result.

“With acquisition costs rising, studios are being forced to invest more in marketing budgets to compete in a crowded sector,” Gaming Intelligence reports. “Will this slow down innovation, and how are operators and suppliers dealing with it?”

With innovation the lifeblood of the social gaming industry, these pressures could be fateful if they continue. And several recent case studies have now emerged to offer a look into what the future may hold.

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