Last week, mGamingWatch presented an instructive webinar called “Modern Casino Marketing” hosted by mobileStorm and Indigeony. In the presentation, attendees gained insight into the most effective and impactful strategies for engaging today’s casino guests in meaningful and relevant ways without reinventing the wheel. Leading webinar...
On March 8th, 2016, mGamingWatch and Michael Laffey, a 20 year veteran of the gaming business and president of Indigeony , will present an insightful webinar on the opportunities and obstacles inherent today in casino marketing. According to Laffety, the way that we have been marketing casinos for the last 20 years does not necessarily …
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mGamingWatch recently hosted an insightful webinar presented by Hidden Fruit, a digital marketing, CRM and business intelligence firm specializing in casino operations, automation, analytics and customer insight. The presentation — “Increase Gaming Revenues by Becoming a Data-Driven Marketing Organization” — enabled attendees to learn about...
The team at Hidden Fruit — a digital marketing, CRM and business intelligence firm specializing in casino operations, automation, analytics and customer insight — has just confirmed its plan to host an informative — and free — webinar on September 16th, 2015 that is a must for professionals in casino gaming and marketing. Presented by …
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Casino marketers can now access a world of insight and information thanks to the Mobile Marketing Association. The new MMA Case Study Hub is a fully searchable database representing “best in class campaigns that set new benchmarking standards for industry excellence,” the MMA says. As of this writing, more than 450 case studies from over …
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In October 2013, the Federal Communications Commission (FCC) began enforcing a strict new set of rules governing marketing calls and text messages directed at consumers on their mobile phones. New provisions in the Telephone Consumer Protection Act (TCPA) introduced these tighter restrictions on mobile marketing and mobile messaging. Almost overnight, the revamped rules wrought confusion …
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Probability is out with a fascinating new whitepaper that probes the opportunity-rich future of mobile gaming and gambling. Over the past 18 months, there has been an even bigger shift towards mobile as the channel of choice for casual gamers and gamblers. “Technology has changed the face of gambling almost beyond recognition,” says Chris Clapperton, …
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Last week, the states of Nevada and Delaware forged a groundbreaking interstate online gambling agreement. As two of just three states to have legalized online gambling to date, the governors of Nevada and Delaware have reached an agreement allowing residents in those states to play against one another inside of virtual poker rooms. In response …
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With over 70% of consumers in the UK known to regularly participate in gambling activities, it’s no surprise that real money mobile gaming is now a mainstream activity. As a result, the folks at Probability “firmly believe that in 2014, brands who entertain are brands that will prosper.” On Wednesday, the group will present a …
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On Tuesday, February 11th, mobileStorm – a veteran provider of mobile marketing solutions across multiple industries – will present a new webinar for casino marketers to highlight the growing power and untapped promise of mobile marketing in the casino space. With the advent of mobile marketing, the casino industry has been dealt a winning hand. …
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