The casino industry has been dealt a winning hand. mobileStorm Inc., a leading Communication Service Provider, has announced a new strategic partnership with Las Vegas marketing agency SK+G. For more than a decade, SK+G has provided strategic branding to leading companies on both the domestic and international stage. mobileStorm will now deliver to SK+G’s gaming …
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Nowhere is the evolution and fusion of mobile and marketing more apparent than in the gaming industry today. And perhaps nowhere is the help of mobile more sorely needed. To that end, the team at Up All Day Creative Solutions is helping its clients gain a competitive mobile edge in their marketing. And so far, …
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Jared Reitzin, CEO of mobileStorm, is profiled in the new issue of Global Gaming Business. Delving into the topic of email marketing as a potentially more formidable and effective marketing resource than traditional direct mail marketing, Reitzin shared his views and insight with GGB Publisher Roger Gros in September at G2E in Las Vegas. The …
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Marketers from around the gaming and casino industries are gearing-up for the new rules of mobile marketing taking effect this week with strict oversight from the FCC. With such little time remaining to answer so many questions, last week mGamingWatch, along with our sister sites...
As MGW has been reporting in recent weeks, the FCC will soon begin enforcing a strict new set of rules governing marketing calls and text messages directed at consumers on their mobile phones. On October 16th, the new rules will make it mandatory, for example, for marketers to gain written consent from a consumer prior …
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From SMS and email campaigns to the slot machines on the casino floors, Halloween is – understandably – the marketing theme of the month of October. This week, International Game Technology (IGT), for example, announced the arrival of the Ghostbusters Video Slots on Peru’s major casino floors. Featuring Slimer, the world’s most notable green ghoul, …
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It’s an invite that is being accepted by countless casino and gaming industry marketers and related professionals tonight. And with good reason. In less than two weeks, the FCC will begin enforcing a strict new set of rules governing marketing calls and text messages directed at consumers on their mobile phones. The new rules will …
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The Internet Marketing Association held its IMPACT13 Conference and Awards event late last month in Las Vegas. And this week the IMA is sharing details of the hugely successful gathering of industry professionals. Held at the Aria Convention Center at CityCenter, this year’s gathering set a new milestone for the organization and the industry with …
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It is perhaps the most common complaint of casino vacationers and regulars alike. No matter how great the food is, the long lines that accompany the best restaurants and buffets in Las Vegas always eat away at countless hours of precious vacation time. But an innovative mobile-savvy company called NoWait is doing its part to …
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With an uncommonly deep understanding of and enthusiasm for mobile at the core of its operations and mission, Joingo is a mobile loyalty solutions company on the move in the gaming world. In an exclusive interview with mGamingWatch this week, Joingo co-founder and Vice President of Business Development Alex Kanwetz shared his insightful take on …
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