mGamingWatch learned this week that Foxwoods Resort Casino has appointed Franco Pilli to the position of Senior Vice President of Player Development and Casino Marketing.
According to a provided statement from the company’s Mashantucket, Connecticut base, Franco will lead the Player Development staff to ensure organizational goals. He will also be responsible for cultivating the resort’s customer base and further developing business relationships to increase awareness and build customer loyalty.
“With over 25 years of extensive experience in Casino Marketing, Franco is influential throughout the gaming industry,” the statement reads. “He has a proven track record in sales, marketing, and customer satisfaction. Franco has exhibited success in player development, recruiting, special events, and promotions.”
Franco previously held Vice President positions with Revel, Atlantis Paradise Island, Trump Taj Mahal and Caesars Palace Las Vegas.
“Franco will have an immediate impact on us here at Foxwoods,” said Foxwoods President and CEO Scott Butera. “Not only does he have a loyal following but he has the ambition, enthusiasm and talent to advance Foxwoods in our market and beyond through new programs, promotions, and good old-fashion customer service.”