Last week during G2E, TransAct Technologies announced an agreement with Aristocrat Technologies to integrate the capabilities of TransAct’s Epicentral voucher-based promotions software system with Aristocrat’s Oasis 360 advanced casino management system.
“As part of the agreement,” a provided statement to MGW explains, “both companies will market the voucher-based management system to the Oasis 360 customer base to support promotions distribution within the Oasis Brand Connectivity solution.”
TransAct and Aristocrat were on hand at G2E to demonstrate the benefits of this partnership for casinos.
The integration of Epicentral and Oasis 360 brings to Aristocrat’s Brand Connectivity Suite a real-time marketing engine that will allow casinos to easily reach their carded and non-carded players at all printer-enabled electronic game machines (“EGM”) and create a personalized, real-time gaming and reward experience across the floor.
“We are extremely excited to work with Aristocrat in North America to bring a powerful marketing system to Oasis-based customers,” said Bart C. Shuldman, Chairman and Chief Executive Officer of TransAct Technologies.
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