GeoLotto Bounces Back… and Possibly Headed for U.S.

News from across the pond indicates that GeoLotto has been redesigned, rebranded, and has been remarketed for the country’s geography.

According to published reports, Geonomics has re-launched its flagship GeoLotto.com following last year’s rebranding.

The new effort will focus on augmenting the firm’s location based offerings.

GeoLotto is a game that allows people to purchase geographic locations online using the Google Maps program and then enter them into a lottery.

Online-casinos.com explains that you can “claim a piece of Britain, a piece of your football team’s stadium, a famous landmark or even your own back yard. Every piece of real estate that you claim gets entered into a draw, with a chance to win cash prizes ranging from £5 up to the jackpot of £1 Million.”

Still in the brainstorming stage, GeoLotto is also working to bring this game to the United States. They are considering even more additions to their rebranding for both the US and UK if this does become a reality.

“Besides the rebrand,” the report notes, “the firm has expanded its portfolio with the addition of second-chance offering Treasure Hunt which is an instant win treasure hunt game created for the US lottery market.” To clarify, this does not confirm or deny GeoLotto is coming to the United States, as the report author was unable to get comment from the U.S. representative of the company.

This is an exciting time for the GeoLotto organization. Henry Oakes, co-founder and director of sales at Geonomics, is quoted saying that “This marks a significant milestone in our journey to present an innovative, well-tested and engaging location-based lotto game that we know players will enjoy playing.”