Casino Marketing News: VizExplorer Confirms Launch of greetViz for Guest Service Automation

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VizExplorer, a provider of operational intelligence solutions, has just announced that it has launched a real-time casino marketing solution for the casino and hospitality industry.

According to details of the offering shared with MGW, greetViz automates select customer service processes to ensure a high level of responsiveness to guests, enhances the customer experience and drives guest loyalty.

“Well suited to casinos and integrated resort properties, greetViz is a lightweight and flexible tool that aims to ensure consistently high-quality customer service across an entire property. By issuing mobile alerts upon predetermined guest events, e.g., player arrival at valet, card-in, jackpot win, achieving a preset ADT, casino operators can ensure that guests get greeted personally by a staff member.”

VizExplorer says that host teams and other staff members may respond to alerts via simple email messages to receive additional player info in real-time, “ensuring a personalized service experience that satisfies guests and promotes loyalty through repeat visits.”

We’re told that the new guest service automation tool has already been licensed to a range of VizExplorer customers, including Downtown Grand Hotel & Casino in Las Vegas, Nevada, Foxwoods Resort Casino in Mashantucket, Connecticut and Scarlet Pearl Casino Resort in D’Iberville, Mississippi.

“Seeing this product adopted by multiple properties in such a short time validates for us that casinos are eager for solutions that help them enhance the guest service experience in order to drive loyalty,” says VizExplorer VP of Business Development Jeffrey Hoss.

To learn more about greetViz, click here.

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