Perhaps nowhere is the evolution and fusion of mobile and marketing more apparent than in the gaming industry. And perhaps nowhere is the help of mobile more sorely needed. For casinos that continue to rely on traditional, non-mobile or even non-digital tactics to attract or retain patrons, the effectiveness of their efforts have diminished considerably …
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As direct mail continues to die a slow and painful death in casino marketing, relevant engagement with gamblers and visitors has never been more important for casinos. For that reason, a new mobile application from Joingo LLC is generating substantial buzz in response to its ability to deliver a personalized mobile advertising opportunity for casinos. …
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U.S. Poker reports that the rumored change of heart by American business magnate, Sheldon Adelson, on his opinion of online gambling has proven to be untrue. The article reports of a Friday night tweet by PokerNews.com managing editor Brett Collson that sent poker bloggers into a ‘frenzy’ when he stated that Adelson had possibly “switched …
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According to Entertainment Weekly, Bryan Zuriff, executive producer of Showtime series “Ray Donovan,” is taking a leave of absence from the show after pleading guilty in a gambling case. Zuriff is on trial for his role in a sports betting scheme with ties to the Russian mob. Last Thursday, Zuriff pleaded guilty in federal court …
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In 2012, the national commercial casino industry saw its second-largest gross gaming revenues ever, according to a national economic impact study recently released by American Gaming Association. The AGA Survey of Casino Entertainment reveals an industry that has now seen three consecutive years of escalating growth—reaching its highest levels of gross gaming revenues since prior …
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