mGamingWatch learned this week that GoodData, a provider of business intelligence for data monetization to enterprises and ISVs, has teamed up with Absolutdata, a leading big data analytics consulting firm to global organizations.
Why the partnership? We’re told that their collaboration is focused on hospitality solutions based on the GoodData analytics distribution platform.
Combining GoodData’s analytics-distribution technology with Absolutdata’s expertise enables hospitality industry enterprises to leverage advanced analytics to increase booking and customer loyalty, maximize ROI of corporate programs, reduce waste and improve sustainability.
“With so much underutilized data available to hospitality sales and customer experience teams, it’s imperative for them to implement the distribution of meaningful analytics to enable them to understand and act on business KPIs,” says GoodData CEO Roman Stanek. “Absolutdata’s industry expertise, along with our platform, is a powerful and proven combination enabling hospitality leaders to address competitive pressures and consumer preferences.”
GoodData and Absolutdata say that they empower hotels and casino chains to pull large amounts of data in real-time from various sources to, for example, increase bookings, better understand customer experience preferences, reduce unnecessary operating expenses, and make better management decisions across properties.