mGamingWatch: The Week’s Top Stories

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mGamingWatch The Week’s Top StoriesHere are some of the top stories in mobile and online gaming that we’ve been monitoring in recent days.

Social Mobile Gaming Giant Rakes in Big Cash from In-Game Ads
Whether you have a casino mobile game or a social gaming experiment, Zynga is proving once and for all that in-game ads can be very, very profitable for game makers.

Global Email Marketers Descend on Las Vegas
There’s a party in Las Vegas and email marketers everywhere are invited. International email marketers and industry leaders united in Vegas yesterday as the 10th annual MarketingSherpa Email Summit 2015 kicked off.

Mobile Casino Games Coming to Carnival Cruise Liners
Carnival Corporation recently confirmed plans to welcome aboard the team at Scientific Games. According to the famed cruise ship company, Scientific Games will work with Carnival to launch mobile casino games on a number of the company’s cruise liners.

Game On: Vegas to Begin Marketing to Millennials In Their Language
In the digital age, it’s become increasingly difficult to entice Millennial gamers with slot machines that look like they were probably first installed in Las Vegas 40 years ago.

Churchill Downs Officials Thrilled to Reel in Big Fish
Would there be buyer’s remorse? That was a question being asked late last year upon word that Churchill Downs had acquired Big Fish Games. Now, as more time has passed for the company to assess the fruits of its acquisition, the folks at Churchill Downs are elated with their big catch.

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