Recently, Massachusetts Gaming Commission Chairman Steve Crosby issued a public statement explaining and clarifying his organization’s push for new casino technology designed to help gamblers know when to quit.
In an effort to support a responsible gaming strategy, Crosby explained what the Gaming Commission’s “Play Management” system, called “Play My Way,” actually is.
So what is the much talked-about casino gaming tech? It’s a “voluntary electronic system by which slot machine players will have an opportunity to personalize their play by setting a budget before they begin gambling.”
This budgeting tool will provide players with automatic notifications to help keep track of their spending. No such system is in use anywhere in the United States and there are few similar systems in use anywhere in the world. This pilot program is one tool in a much broader, comprehensive responsible gaming strategy to provide players with a range of information and education so that they can make an informed choices about when to gamble, how much to spend and when to walk away.
“‘Play My Way’ is being custom-designed for use in Massachusetts, both in its technology and its content, working in close collaboration with Bally, Plainridge Park Casino (PPC), the Mass Council on Problem Gambling, and the Harvard Medical School-affiliated Division on Addiction at Cambridge Health Alliance,” the Chairman said in his statement. “As the Commission has made clear from the outset, the use of “Play My Way” at Plainridge Park Casino is a test, to see whether we can design a voluntary tool that can have a significant impact on helping people manage their gambling behavior. Although we too are anxious to offer this budgeting tool to patrons, our priority must be to ensure that we develop an efficient system that maximizes uptake, is user-friendly and is helpful to patrons. We will launch it when we have it right.”
To read the full statement, click here.