Real Money Entering the Picture for Skill Based Mobile Games

Although online gambling remains a limited domestic market at present, skill based mobile games with real-money prizes are on the rise.

This week, mGamingWatch was briefed by GameAnax on its new partnership with Cashplay.co, a global monetization platform that enables game developers and publishers to integrate real cash tournaments into their games.

GameAnax, a maker of top iOS and Android games, is behind “Go Karts,” the first GameAnax game to incorporate Cashplay.co’s Apple approved player-versus-player cash tournament monetization platform.

Cashplay.co, on the other hand, allows mobile game developers to integrate skill-based player vs player cash tournaments into their games, helping engage users and increase revenue.

“We are very excited about our partnership with GameAnax and can’t wait to see our monetization model in practice with a quality title like Go Karts,” says Jarrod Epps, CEO of cashplay.co. “Achieving high revenue from free-to-play games is never easy and it usually comes at a cost of distracting your users with advertising and in-app purchases. We believe that our partnership with GameAnax will help to make other developers aware of our alternative, totally unobtrusive method to making money on their titles.”