PariPlay Inks New Deal with iSoftBet

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On Thursday, mGamingWatch learned that Pariplay Ltd., a gaming technology company serving iGaming operators, has secured a strategic partnership with iSoftBet, the London-based online and mobile casino software provider.

Under this new agreement, Pariplay and iSoftBet will distribute each other’s content through their content aggregator networks, FUSION and Game Aggregation Platform (GAP) respectively, a provided statement notes.

iSoftBet’s entire selection of online and mobile casino games will be available to operators integrated with Pariplay’s FUSION network.

These games include iSoftBet’s branded online slots based on hit TV shows and Hollywood movies, such as 24, Beverly Hills 90210, Basic Instinct, Rambo, and The Warriors, along with the recently launched title Platoon Wild.

“Our content partnership with iSoftBet will extend the reach of our own portfolio of games into new European and international markets,” said Adrian Bailey, General Manager at Pariplay Ltd. “At the same time, iSoftBet’s content, which includes many state-of-the-art branded games and an important focus on mobile gaming, will expand and diversify our own FUSION content network.”

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