Here are some of the top stories in mobile and online gaming that we’ve been monitoring in recent days.
Information is key to any successful marketing endeavor, especially when selling a new product or service. When you’re selling a new industry, information becomes even more important. Thanks to a recent infographic from LiveRoulette, online gambling marketers in the freshly regulated states of Nevada, New Jersey, and Delaware are getting an unprecedented look at how men and women are embracing online gambling.
It’s a bird! It’s a plane! It’s… casino marketing in the sky over New Jersey. Tonight in the Garden State (but specifically over Hoboken and Jersey City) casino marketing is airborne.
At a time of year when most are winding down and taking off from work, marketers across New Jersey are just getting warmed up. Online, mobile, television, radio, and outdoor advertising channels are all ablaze with online and mobile casino marketing content in the Garden State, as marketers hope to squeeze some holiday cheer – and a few hard-earned dollars – from gamers in this freshly-regulated market.
As mGamingWatch reported December 11th, The New Jersey Division of Gaming Enforcement suspended the review of PokerStars’ application for an online gambling license. Forbes subsequently confirmed that the suspension will span a period of two years.
It’s a question for which the attempted answers continue to spark significant debate. Just how much is the online poker market really worth in the United States? According to a new report series by Academicon and PokerScout, the potential size of a regulated U.S. online poker market is $2.2 billion in the first year of operation.
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