PLAYSTUDIOS, a developer of popular free-to-play casino games, announced Wednesday that it was named “Best of 2016” by two leading gaming industry groups — iGaming and EGR.
“The judges were extremely impressed with the growth of the PLAYSTUDIOS’ and its myVEGAS games over the last 12 months,” says Alex Pratt, Managing Director of iGaming Business.
iGaming cited the company’s standout performance in a number of key areas, from player acquisition to conversion and retention.
“PLAYSTUDIOS’ innovative use of its marketing channels and its commitment to driving brand strength through real world events with its partners all helped to make the company our pick for the Best Social Gaming Operator of 2016,” Pratt added.
What’s more, EGR recognized PLAYSTUDIOS as Best Social Slots Operator for 2016, and awarded it Highly Commended in the Social Operator category, where it was runner-up to industry leader Caesars Interactive Entertainment / Playtika.
“We greatly appreciate the recognition by iGaming Business and eGaming Review – two highly respected industry authorities – and we are honored to have been nominated alongside some very creative content studios,” said David Pascal, Vice President of Marketing for PLAYSTUDIOS. “Our social casino category is highly competitive and it requires all of us to bring our A-Game as we continue to create wonderfully entertaining and engaging moments of fun for all our loyal players.”
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