Las Vegas has never been a town known for being meek and mild. But when it comes to Sin City’s embrace of mobile marketing – and, in particular, SMS marketing – some say that the biggest players in the casino and gaming industries are still far too conservative with their SMS strategies. While SMS success …
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As of early 2013, SMS was already well entrenched in the marketing mentality of casinos based everywhere from Las Vegas to China. But the full potential of SMS (along with email and social media marketing) in the gaming industry isn’t close to being realized. While close to 90% of gaming companies regularly turn to SMS …
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Following the recent passage of the Gambling Licensing & Advertising Bill in the U.K.’s House of Commons, the British government is reportedly considering a host of options with regard to policing online and mobile gambling activities. The bill in question mandates U.K.-facing online gambling operators to obtain and carry a pertinent license issued by the …
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This week, New Jersey’s Division of Gaming Enforcement published an updated list of companies approved for business in the state’s freshly regulated online gambling market. Specifically, the Division published two lists. The first includes the names of companies that have, to date, received transactional waivers. The second highlights those eligible for transactional waivers.
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On Monday, the state of New Jersey confirmed that it is extending its self-exclusion list. The list enables individuals to effectively ban themselves from engaging in online gambling. The action comes with Internet gambling set to begin in just over two weeks, and some advocates worry about a spike in compulsive gambling.
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Well, that didn’t take long now, did it? Days after receiving Info-Tech Research Group’s Trend Setter Award for its “innovative approach of introducing gaming revenue to the revenue management modeling” and for having the “perfect system for cutting-edge casino-hotels looking to make decisions based on total guest value,” The Rainmaker Group is making the most …
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India is fast-becoming a major market for online poker. And more than a few companies are leading the charge for its mammoth growth. One of the companies deeply entrenched in the Indian online poker market is Adda52.com, which is India’s first online poker room. This emerging online poker power-player has been a true pioneer in …
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EXPO AIGA, the southwest’s gaming and business summit and trade show, is scheduled to kick off November 6th at Casino del Sol in Tucson, Arizona. According to an announcement shared with mGamingWatch by the event’s organizers, a roster of national speakers will offer their experiences at the EXPO about doing business on and beyond Indian …
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Maryland’s Rocky Gap Casino Resort has just added Playersoft’s Mobile Enrollment to its casino amenities. Very quickly throughout the gaming and hospitality industries, mobile enrollment has become a must. In this particular example, the system scans driver’s licenses from all 50 states, allowing casino staff to enroll new guests into the players club anywhere on …
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With the online gambling market heating up in New Jersey, the race is on among numerous online service providers and vendors to secure their footing inside of this fast-expanding industry. This morning, Optimal Payments – a global online payment provider – became the latest to set up shop in New Jersey. The company confirms that …
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